New Batch Starting Soon
Digital Marketing
with AI Automation
Master performance marketing, content strategy, SEO, paid ads, and cutting-edge AI tools that automate campaigns — and launch your career in the fastest-growing field in tech.
0
Weeks
0
Lessons
0
Live Projects
Course Details
Duration17 Weeks
Lessons20+
LevelBeginner to Advanced
CertificateYes
Google AdsMeta AdsChatGPTCanva AIHubSpotMailchimpSemrushHootsuiteGoogle Analytics 4ZapierMake (Integromat)MidjourneyJasper AIAhrefsWordPressLooker Studio
Google AdsMeta AdsChatGPTCanva AIHubSpotMailchimpSemrushHootsuiteGoogle Analytics 4ZapierMake (Integromat)MidjourneyJasper AIAhrefsWordPressLooker Studio
Curriculum
01
Foundations of Digital Marketing
- What is Digital Marketing? Traditional vs Digital
- Overview of Digital Marketing Channels
- Customer Journey & Funnel Stages
- Setting SMART Marketing Goals & KPIs
- Introduction to Marketing Analytics
02
AI Tools for Marketers
- Introduction to AI in Marketing
- Prompt Engineering for Marketing Copy
- Using ChatGPT / Claude for Campaigns
- AI Image Generation: Midjourney, DALL·E, Canva AI
- Jasper AI for Long-Form Content & Ads
- AI for Video Scripts & Storyboarding
- Evaluating & Editing AI-Generated Content
03
Search Engine Optimization (SEO)
- How Search Engines Work
- Keyword Research using Semrush, Ahrefs & AI tools
- On-Page SEO: Title Tags, Meta, Headers, Content
- Technical SEO: Site Speed, Mobile, Schema
- Link Building Strategies
- Local SEO & Google Business Profile
- SEO Content Writing with AI Assistance
- Tracking Rankings with Google Search Console
04
Content Marketing & Strategy
- Content Strategy & Editorial Calendar
- Blog Writing for SEO and Engagement
- Video Marketing: YouTube Strategy
- Podcast & Audio Content Basics
- Repurposing Content Across Channels
- Content Performance Metrics
05
Social Media Marketing (SMM)
- Platform Selection & Audience Analysis
- Instagram Marketing: Reels, Stories, Growth
- LinkedIn for B2B Marketing
- Facebook Page & Community Management
- Short-Form Video: TikTok & YouTube Shorts
- Social Media Scheduling with Hootsuite / Buffer
- AI-Powered Social Media Content Creation
06
Google Ads & PPC Advertising
- Google Ads Dashboard & Account Structure
- Keyword Match Types & Negative Keywords
- Writing High-Converting Ad Copy with AI
- Bidding Strategies: Manual & Smart
- Display & Remarketing Campaigns
- Shopping Ads & Performance Max
- Quality Score Optimization
- Conversion Tracking & ROI Measurement
07
Meta (Facebook & Instagram) Ads
- Meta Business Suite & Ads Manager
- Campaign Objectives & Funnel Alignment
- Audience Research: Custom, Lookalike, Interest
- Creative Best Practices: Images, Videos, Carousels
- AI-Generated Ad Creatives using Meta Advantage+
- A/B Testing & Ad Optimization
- Retargeting Sequences & Budget Scaling
08
Email Marketing & Automation
- Building & Segmenting Email Lists
- Writing Email Sequences with AI
- Mailchimp: Campaigns, Templates, Automation
- HubSpot: CRM-Driven Email Marketing
- Drip Campaigns & Lead Nurturing Flows
- Email Performance: Open Rates, CTR, Deliverability
09
Marketing Automation with Zapier & Make
- Introduction to No-Code Automation
- Building Zaps: Lead Capture to CRM
- Make (Integromat) Scenarios & Modules
- Automating Social Media Posting Workflows
- AI + Automation: ChatGPT Integrated into Workflows
- Multi-step Campaign Automation Pipelines
10
Web Analytics & Data-Driven Marketing
- Google Analytics 4: Setup & Core Reports
- Events, Goals & Conversion Tracking
- UTM Parameters & Campaign Attribution
- Google Tag Manager Basics
- Building Marketing Dashboards in Looker Studio
- Using AI to Interpret Analytics Data
11
Influencer & Affiliate Marketing
- Influencer Tiers: Nano, Micro, Macro, Mega
- Finding & Vetting Influencers with AI Tools
- Outreach, Contracting & Campaign Briefs
- Affiliate Marketing: Networks & Commission Models
- Measuring Influencer & Affiliate ROI
12
E-commerce & Conversion Rate Optimization
- E-commerce Marketing Fundamentals
- Shopify Store Setup & Product Marketing
- Landing Page Design Principles
- A/B Testing with Google Optimize
- Cart Abandonment Recovery Strategies
- AI-Powered Personalization on Websites
13
AI-Powered Campaign Management
- Building Full Campaign Workflows with AI
- Automated Content Calendars & Publishing
- AI Chatbots for Lead Generation
- Predictive Analytics & AI Forecasting
- Ethical Use of AI in Marketing
14
Capstone Projects & Career Prep
- Mini Projects every 2–3 modules
- Full 360° Campaign — Capstone Project
- Building your Marketing Portfolio
- Resume Writing & LinkedIn Optimization
- Mock Interviews & Placement Support
Why Digital Marketing + AI?
AI is Reshaping Every Campaign
Marketers who leverage AI produce 10× more content, run smarter ads, and outperform peers who don’t.
Highest Salary Growth in Tech
Digital marketing roles with AI skills command 40–60% higher packages across agencies, e-commerce, and SaaS.
Work From Anywhere
One of the most remote-friendly and freelance-ready careers — build your own global client base.
Automate to Scale
Use Zapier, Make, and AI pipelines to run campaigns on autopilot — freeing time for strategy and creativity.
Precise, Data-Driven Results
Move beyond guesswork. Measure every click, conversion, and rupee spent — and optimize in real time.
Massive Industry Demand
India alone needs 1.5 million digital marketing professionals by 2026. Companies of every size are hiring now.
Explore Internship Programs
INTERNSHIP
Digital Marketing
Run real campaigns, apply strategies, and build a client-ready portfolio.
Learn More
INTERNSHIP
Gen AI
Build and deploy generative AI solutions across content, design, and automation.
Learn More
INTERNSHIP
Data Analytics
Analyze, interpret, and visualize data to support data-driven decision-making.
Learn More
INTERNSHIP
Power BI
Create interactive dashboards to visualize and communicate key business metrics.
Learn More
INTERNSHIP
Python
Develop practical coding skills for data analysis, automation, and machine learning.
Learn More
INTERNSHIP
Business Analytics
Apply analytical tools to solve real-world business problems and drive growth.
Learn More
INTERNSHIP
Tableau
Master data visualization to create compelling and interactive dashboards.
Learn More
INTERNSHIP
SQL
Learn database management and query optimization to extract data efficiently.
Learn More